On Thursday, Performance Art picked up its first Gold Lion of the 2022 Cannes Lions when “The Black Elevation Map” for Black & Abroad was among those recognized in the Creative Data category.
That was among nine Lions won by Canadian agencies in the festival’s six Engagement categories. Those also include the Media, PR, Direct and Social & Influencer Lions, where Rethink, Middle Child, Carat, FCB, DDB and Zulu Alpha Kilo were also recognized.
The final awards gala of the 2022 Cannes Lions takes place on Friday, covering the Film, Glass, Titanium and Sustainable Development Goals categories, as well as the festival’s “Of The Year” designations. Canadian agencies have five nominations across the categories.
Brand Experience & Activation: 4 Shortlists, 1 Silver, 2 Bronze Creative B2B: 0 Shortlists Creative Business Transformation: 0 Shortlists Creative Commerce: 4 Shortlists, 1 Silver, 1 Bronze Creative Data: 5 Shortlists Creative Effectiveness: 7 Shortlists, 2 Gold, 1 Silver, 2 Bronze Creative Strategy: 4 Shortlists, 2 Gold Design: 10 Shortlists, 1 Gold, 1 Silver, 4 Bronze Digital Craft: 6 Shortlists, 2 Silver Direct: 6 Shortlists Entertainment: 1 Shortlist Entertainment for Music: 1 Shortlist, 1 Bronze Entertainment for Sport: 1 Shortlist, 1 Bronze Film: 2 Shortlists Film Craft: 4 Shortlists, 1 Bronze Glass: 2 Shortlists Health & Wellness: 10 Shortlists, 1 Gold, 2 Bronze Industry Craft: 2 Shortlists, 1 Bronze Innovation: 1 Shortlist Media: 4 Shortlists Mobile: 0 Shortlists Outdoor: 6 Shortlists, 2 Bronze Pharma: 0 Shortlists Radio & Audio: 0 Shortlists PR: 3 Shortlists Print & Publishing: 5 Shortlists, 1 Gold, 2 Bronze Social & Influencer: 6 Shortlists Sustainable Development Goals: 0 Shortlists Titanium: 1 Shortlist
Rethink: 2 Gold, 3 Silver, 6 Bronze FCB Canada: 2 Gold, 2 Silver, 5 Bronze Performance Art: 1 Gold, 2 Silver Zulu Alpha Kilo: 1 Gold, 1 Silver, 4 Bronze Ogilvy Toronto: 1 Gold, 1 Silver BBDO Canada: 1 Gold Jam3: 1 Silver Middle Child: 1 Silver Bensimon Byrne: 1 Bronze Carat Canada: 1 Bronze Cossette: 1 Bronze DDB Canada: 1 Bronze Gut Toronto: 1 Bronze Juniper Park\TBWA: 1 Bronze Publicis Canada: 1 Bronze Select PR: 1 Bronze Sid Lee: 1 Bronze Taxi: 1 Bronze